Selling on Shopify, Amazon, Etsy, eBay or your own store? We turn messy multi-channel payouts into clean, reliable numbers — reconciling every marketplace, tracking stock and cost of goods, and keeping your VAT right whether you sell in the UK, across the EU or worldwide.
Every channel reconciled — Shopify, Amazon, Etsy, eBay and more
UK VAT, OSS for EU sales and postponed import VAT handled properly
Inventory and cost of goods tracked so you see your true margins
Xero plus integrations like A2X to keep the books clean automatically
E-commerce accounting has moving parts that a high-street shop never deals with — multiple channels, marketplace fees and VAT across borders. Here is what we keep a close eye on for every online seller we look after.
Each platform pays you differently, nets off its fees and reports in its own way. We bring every channel together in Xero and reconcile your payouts to the penny, so your figures reflect what actually happened, not just what landed in the bank.
FoundationsSelling fees, referral fees, advertising and refunds all come out before you are paid. If you only record the net payout, your sales and margins are wrong. We split out fees so you can see the real cost of selling on each channel.
AccuracyYour profit is not your sales — it is sales less the cost of the stock you sold. We set up cost-of-goods tracking and stock valuation so you know your true gross margin and are not caught out at year end.
ProfitabilityOnce your taxable turnover passes the VAT threshold you must register, and some sellers benefit from registering earlier. We watch your position, advise on the right scheme and file your returns under Making Tax Digital.
ComplianceSelling goods to consumers across the EU can trigger VAT in other countries once you pass the distance-selling threshold. The One Stop Shop (OSS) lets you report it all in one return. We help you understand whether OSS applies and keep you compliant.
InternationalFor many sales, marketplaces like Amazon and eBay collect and account for VAT on your behalf, which changes how you record the transaction. We make sure marketplace-collected VAT is treated correctly so you neither over-pay nor under-declare.
ComplianceImporting stock brings import VAT and duty into the picture. Postponed VAT accounting lets you account for import VAT on your return rather than paying it up front, protecting your cash flow. We set this up and keep the records straight.
InternationalThe right tools do the heavy lifting. We connect Xero to integrations such as A2X so marketplace settlements, fees and VAT flow through automatically and accurately, cutting hours of manual data entry each month.
AutomationWe prepare your accounts and corporation tax with your stock, fees and multi-channel income all correctly treated, so your year-end figures show the true profit of the business, not a distorted picture.
AnnualAll packages include a Xero subscription (our recommended software) and are structured around how online sellers really operate: multiple channels, marketplace fees, stock and VAT across borders.
Pricing reflects how many channels you sell on and the VAT complexity involved. Multi-channel reconciliation and integrations are built in, so your numbers stay clean as you grow. View our standard packages →
Every e-commerce client gets Xero configured with an e-commerce chart of accounts and A2X-style integrations, so marketplace payouts, fees and VAT map cleanly and you always know your real margin.
Payouts, fees, VAT across borders — we know the platforms and keep the numbers clean so you can grow with confidence.
E-commerce accounting gets tangled fast. We cut through it with clear, straight-talking advice, just numbers that make sense and actions you can take to grow.
We connect your channels and reconcile payouts down to the fees, so your sales, costs and margins are right across Shopify, Amazon, Etsy, eBay and beyond.
UK VAT, the EU One Stop Shop and postponed import VAT are easy to get wrong. We keep you compliant wherever you sell, and explain what applies to you in plain terms.
You deal directly with a qualified Chartered Accountant who knows your business. We are responsive and accessible. When you call, we pick up, or we call you back the same day.
Book a free 30-minute call. We’ll look at your channels, your VAT and how we can take the bookkeeping off your plate.
Plain-English reads on the issues that catch online sellers out.